Protect Your Family.
Afford Your Future.
Orlando's trusted independent insurance agent — 14 years, 2,000+ families covered across Central Florida.
Why Samuel
An independent agent who works for you — not the carriers.
Personalized Plans
Every family is different. Samuel builds your coverage around your doctors, prescriptions, and budget.
Unbiased Advice
As an independent broker, Samuel compares dozens of carriers to find what's truly best — never a single sales pitch.
Fast Enrollment
Most clients are quoted same-day and covered within the week. No paperwork mazes, no runaround.
Services
Coverage for every season of life.
Health Insurance
Compare individual and family plans from top Florida carriers. Find coverage that fits your budget and doctors.
Learn moreLife Insurance
Term and whole life policies that protect the people you love — without overpaying for what you don't need.
Learn moreMedicare Plans
Medicare Advantage, Supplements, and Part D — explained in plain English by a licensed local agent.
Learn moreACA / Marketplace
Healthcare.gov plans with the subsidies you qualify for. Same-week enrollment available during open windows.
Learn moreFamily Coverage
One agent, one plan that protects everyone under your roof — kids, partners, and aging parents.
Learn moreIndividual Plans
Self-employed, contractor, or between jobs? Get coverage that travels with you — no employer required.
Learn moreSmall Business / SHOP
Small business coverage with potential federal tax credits up to 50%. I offer health insurance plans specifically designed for small businesses to provide to their employees.
Learn moreSmall Business Owner? You May Qualify for Up to 50% Back.
Through the Small Business Health Options Program (SHOP), you can offer high-quality coverage to your employees while potentially receiving a federal tax credit covering up to half of your premium costs.
See If You QualifyMedicare Solutions Tailored for You
Turning 65 or Reviewing Your Coverage? We Make Medicare Simple.
Choosing the right Medicare plan is one of the most important financial decisions you'll make. With so many options — Medicare Advantage, Medicare Supplement, and Part D drug plans — it's easy to feel overwhelmed. That's where I come in.
As a licensed Medicare specialist serving Orlando and Central Florida, I help you cut through the confusion and find a plan that fits your health needs and your budget — at no cost to you.
What I Help You With:
- Medicare Advantage (Part C) — All-in-one plans that often include dental, vision, and prescription coverage
- Medicare Supplement (Medigap) — Fill the gaps original Medicare leaves behind
- Part D Prescription Drug Plans — Make sure your medications are covered affordably
- Medicare & Medicaid Dual Eligibility — If you qualify for both, I help you maximize every benefit available to you
- Annual Enrollment Period (AEP) Reviews — Every October 15 – December 7, your options change. Don't miss your window.
Why Work With Samuel Gordon?
"Most agents sell Medicare plans. I also understand Medicaid planning — including spend-down strategies and income planning — which means I can help protect your assets while securing your healthcare. That's a level of guidance most agents simply can't offer."
Frequently Asked Questions
Does it cost anything to work with you?
No. My services are completely free to you. I'm compensated by the insurance carriers, never by you.
When can I enroll in Medicare?
Your Initial Enrollment Period begins 3 months before you turn 65. If you miss it, the Annual Enrollment Period runs October 15 – December 7 each year.
What's the difference between Medicare Advantage and Medicare Supplement?
Medicare Advantage replaces original Medicare with a bundled plan. Medicare Supplement works alongside original Medicare to cover out-of-pocket costs. The right choice depends on your health, budget, and doctors.
I have both Medicare and Medicaid — can you help?
Absolutely. Dual-eligible clients are a specialty. I'll help you find a D-SNP plan and make sure you're getting every benefit you're entitled to.
Why It Costs You Nothing
My services are 100% free to you. I'm paid by the carrier — not by charging you fees. You get expert guidance at zero cost.
Affordable Health Insurance Through the Marketplace
Not Yet on Medicare?
We'll Find You the Best ACA Plan - Often at Little to No Cost.
The Affordable Care Act Marketplace offers comprehensive health coverage for individuals and families who don't have Medicare or employer-sponsored insurance. Many Floridians qualify for subsidies that significantly reduce — or even eliminate — their monthly premium.
As a licensed Marketplace agent, I shop all available plans on your behalf and make sure you're not leaving money on the table.
What I Help You With:
- Open Enrollment (November 1 – January 15) — Annual window to enroll or switch plans
- Special Enrollment Periods (SEPs) — Lost your job? Got married? Had a baby? You may qualify to enroll outside of Open Enrollment
- Premium Tax Credit Maximization — I help you apply subsidies correctly so your monthly cost stays as low as possible
- Medicaid & CHIP Eligibility Screening — If your income qualifies, I'll connect you to Florida Medicaid or children's coverage at no cost
- Plan Comparisons — I break down deductibles, copays, networks, and drug formularies so you choose with confidence
About Samuel
Meet Samuel Gordon — Your Neighbor, Your Agent.
I'm a licensed independent health and Medicare insurance agent based in Orlando, Florida. For over 14 years I have helped individuals, families, and seniors navigate some of the most important financial decisions of their lives — choosing the right health coverage.
I founded Affordable Health Insurance of Central Florida because I believe every person deserves clear, honest guidance without pressure or confusion. My clients don't pay me a dime. I'm compensated by the carriers, which means my only job is to find the right plan for you.
What Sets Me Apart
Most agents know insurance. I know elder care.
Before focusing on Medicare and health insurance, I developed deep expertise in Medicaid planning — including spend-down strategies, income planning, and navigating Florida's complex Medicaid rules. That background gives my senior clients a guide who understands how Medicare interacts with your assets and long-term financial security.
Coverage Area
Orlando, Kissimmee, Sanford, Deltona, The Villages, Winter Park, Daytona Beach, Ocala, Lakeland, Altamonte Springs
Top Rating
Top 3% of agents in performance
How It Works
Three simple steps to coverage.
Free Consultation
A relaxed call to learn about your needs and budget. No pressure, no obligation.
Compare Plans
Samuel hand-picks the best options from top Florida carriers and walks you through each one.
Get Covered
Same-week enrollment available. You're protected — and you have a real person to call.
Reviews
Trusted by Central Florida
families.
"Samuel saved our family over $4,200 a year. He explained every option without pressure — felt like getting advice from a neighbor."
"I was overwhelmed by Medicare. Samuel walked me through it twice until I understood. Enrolled the same week."
"As a self-employed contractor I thought health insurance was out of reach. Samuel found me an ACA plan I can actually afford."
"Honest, fast, and patient with all my questions. I tell every friend in Central Florida to call him."
Personal Recommendations
Samuel's Premium Health Pick
As someone deeply invested in the health and longevity of my clients, I occasionally recommend elite supplements that align with overall wellness strategies. BodyHealth offers premium nutritional tools designed to optimize recovery, energy, and longevity.
Explore BodyHealth Optimal NutritionBlog & Articles
Resources & Medicare Guides
Expert advice and local insights to help you navigate your health insurance options in Florida.
What's the Difference Between Medicare Advantage and Medicare Supplement?
When Does Medicare Start? Your Initial Enrollment Period Explained
Free Medicare Help in Orlando — What an Independent Agent Does for You
AEP Is Open — How to Compare Medicare Advantage Plans in Orlando for 2027
Medicare Annual Enrollment Period 2027 — Key Dates and What to Do
Medicare and Medicaid Together — How Dual Eligibility Works in Florida
What Is a D-SNP Plan and Do You Qualify?
Medicaid Planning and Medicare — How to Protect Your Assets at 65
5 Reasons to Review Your Medicare Plan Every Year
The Villages Medicare Agent — Why Local Expertise Matters
How ACA Subsidies Work in Florida for 2026
Special Enrollment Periods — When You Can Get Health Insurance Outside Open Enrollment
How to Get Free or Low-Cost Health Insurance Through the ACA Marketplace in Florida
How to Maximize Your Premium Tax Credit in Florida
Medicaid vs. Marketplace — Which Plan Is Right for You?
The Best Medicare Agent in The Villages, FL — What to Look For
Senior Insurance in Orlando — A Guide for Turning 65 in Central Florida
Self-Employed in Orlando? Here's How to Get Affordable Health Insurance
Free Quote
Get Your Free Quote in 60 Seconds.
Tell us a little about what you're looking for. Samuel will personally review your needs and reach out with options — usually the same business day.